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November 07, 2008

Winner of ‘08 U.S. Presidential Election Best Internet Marketing – BarackObama.com

    The 2008 Presidential election campaign has taken many different approaches to attracting voters. Online marketing for political campaigns has increased the demand for search engine marketing and political website designs.

    President elect Barack Obama specially thanks to two campaign managers in his victory speech, one is David Plouffe and the other is chief strategist, David Axelrod. He praised them as the best political campaing in the history of the United States of America. And especially David Axelrod, who start from the beginning with Obama and orchestrated and articulated internet marketing  campaign made possible to beat the two of the most ruthless political machines on the planet: first the Clintons and then the Republican Party.

    First, Obama campaign  is using the essential social media and networking sites - Facebook, MySpace, LinkedIn, YouTube, Digg. Obama has the appearance of being more “tech savvy,” thanks to his Twitter profile with over 78,000 followers. Obama’s use of the web as a driver for donations has been well executed. In a random selection of ways to get to Obama’s online home - Google organic search results, Google PPC links, direct website visits, and mobile searches by Blackberry - our team found four custom lead generation forms to fill out before hitting the main page. Two were e-mail capture forms, two were for donations.

The internet is definitely playing a huge role in this year’s election. Its cool to see how each candidate has found a completely different way to use the power of the mighty internet and search engines to their advantage. Barack Obama’s internet marketing leads Democratic sweep of top three positions in Ten Golden Rules Ranking of Presidential Candidates Internet Marketing Report

    Ten Golden Rules, a search engine marketing and website design company, announced that Barack Obama ranked No. 1 in the first 2008 United States Presidential Election Best Internet Marketing Report. The rating system is based on 13 components of internet advertising, search engine marketing and political website design.

    The ranking of presidential candidate’s websites uses criteria such as search engine performance, viral marketing, social marketing, email marketing and Internet marketing for search engines. The top 6 candidates based on fundraising were scored on a ten point scale for 13 total criteria. The BarackObama.com website led 5 of 13 categories including Alexa ranking (21,125th ranked site) MySpace friends (155,801), Twitter followers (3,829) links to the website (199,000) and generated incredible buzz from a YouTube video “I Got a Crush on Obama’.

  “The Obama campaign is generating incredible buzz for the candidate, and clearly the Democratic websites are far ahead of the Republican Candidates websites at this early stage in the campaign.”

Results of the 2008 United Sates Presidential Election Best Internet Marketing Report:

Barack Obama – 5.92

John Edwards – 5.85

Hillary Clinton – 5.54

John McCain – 4.62

Mitt Romney – 4.54

Rudy Giuliani – 3.7

To view the categories and full results please visit:

http://www.tengoldenrules.com/election-website-winners.htm

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